Adore Me's Dressing Room : Transforming the Lingerie Shopping Experience with Veesual
Adore Me is redefining online lingerie shopping with The Dressing Room, a virtual fitting room that combines inclusivity, innovation, and performance. Designed to empower shoppers, it allows them to visualize lingerie sets on models that reflect their body types, enhancing confidence and personalization.
+20%
Higher conversion
+18%
Higher average order value
x2.3
Longer time spent on product pages featuring The Dressing Room
Download the full case study to discover:
- The challenges Adore Me overcame with Veesual
- How the experience was seamlessly integrated into their website
- The implementation phases behind the Dressing Room
“We've implemented not less than 4 different entry points for The Dressing Room experience, enabling us to mirror the usual conversion funnel on traditional e-commerce and capturing customers at different steps of their shopping journey. This triggered higher conversions for customers visiting the Dressing Room from the home page“
Marie-Prune de Batz
Performance Marketing & Merchandising director at Adore Me